Trust: The Value of Better Business Bureau
An AI-generated conversation where the hosts discuss a Better Business Bureau Great West + Pacific business development representative's phone call with a prospective Accredited Business. The host dissects the conversation and highlights what goes well and opportunities to grow as a sales leader.
This podcast is for BBB Accreditation experts and any business curious to know what happens behind the scenes with the BBB Accreditation process.
Podcasting since 2025 • 5 episodes
Trust: The Value of Better Business Bureau
Latest Episodes
Natosha on the hot seat
Ready to build trust and grow your business? In this episode, we take you inside a real conversation between Mark Putnam of Global Ethics Solutions and Better Business Bureau's Natosha Beach to explore the value and process of BBB Acc...
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5:53
Trust or Bust: Secrets to Winning Over Businesses in One Call
Dive into this electrifying podcast episode that unveils the art of building unshakable trust in today’s marketplace—a must-listen for anyone eager to master sales and business connections! With a staggering 82% of consumers citing trust as the...
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Season 1
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Episode 4
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13:19
Closing with Class – Sealing the Deal the Smart Way
Want to close deals without sounding like a used-car salesman? In this episode, we analyze Lauren Quick’s smooth, consultative close with Brayden, a new business owner weighing BBB accreditation. Lauren ditches the hard sell, spotlightin...
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Season 1
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Episode 3
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5:15
Flipping Objections – Turning Doubt into Dollars
Can objections actually make your sales pitch stronger? Join us as we break down how Lauren Quick flips a common misconception—that BBB is just about complaints—into a powerful selling point during her call with Brayden, a skeptical pain...
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Season 1
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Episode 2
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5:44
Mastering Discovery – Unlocking Your Prospect’s True Needs
What if you could turn a cold call into a conversation that wins trust and closes deals? In this gripping episode, we dive into a real-life sales call where BBB’s Lauren Quick uses razor-sharp discovery techniques to connect with Brayden...
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Season 1
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Episode 1
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11:22